Marketing From A Woman's Point of View

Today’s interview for our Women To Watch series is with a super lady and female entrepreneur, Kelly Watson, founder of One Woman Marketing.  Kelly started out much the same way most of us did, with one plan in mind…but as her business took off she found herself branching out and building a successful copywriting and marketing masterpiece.   Read on to see how Kelly has used her skills and personality to launch her own online business. Keep Reading...

More businesses are beginning to realize the power of marketing with social media and the real time benefits of social CRM on sites like Twitter. However, along with the benefits come concerns regarding compliance, reputation management and employee productivity. Keep Reading...

In an earlier post this week, I shared benefits to using article marketing for your blog and how it can be highly effective in driving traffic to your site, increasing sales, and giving you the status of “expert”. That said, article writing does not come naturally to everybody. And even writers can run out of ideas sometimes. Keep Reading...

When I was doing my yearly planning for 2010, I sat down and listed the five marketing strategies that I intend to carry out to promote Market Like A Chick. Number one on that list…Article marketing. I am committing to write and submit at least one article per week. Keep Reading...

Starting a business takes determination and preparation. Oh, and it also takes money. How much money you need depends on the type of business you want to start. For an online business, you can make that dream come true and save some green in the process. Keep Reading...

If you have set up your own  online business or blog I’m sure you have learned how important it is to get as much traffic as possible to your site. Whether you want people to buy a product, a service or you are looking for more authority in your niche…you need people to know you exist.   One of the best ways to get them to come running is through search engine optimization. Keep Reading...

Today’s Woman To Watch article features the very busy and very talented female entrepreneur, Rebecca Orlov, Co-Founder of Blog Out Loud. Rebecca understands social media and has helped brands build their communities online and off by teaching how to engage with blogging and events Keep Reading...

I love sharing great deals on products I’ve found useful.  Today is one of those days! I just got word from Jimmy D. Brown that he is shutting down his Small Reports Zone site on February 26th at 10PM.  ALL of Jimmy’s small reports at the site will NO LONGER BE AVAILABLE for purchase after that date. Keep Reading...

There’s some interesting marketing changes going on in Burger King’s conference rooms that women may appreciate.  The voice of the woman consumer has proven to be more powerful than what Burger King has anticipated. Keep Reading...

A marketing or PR employee may ask, “why blogs?”, when I have an armory of tools like press releases, social media, and email, why do I need to add blogs to my arsenal? And, if they do add blogs, what cost factors are in involved and will it be worthwhile? Keep Reading...