Marketing From A Woman's Point of View

Category — Advertising

3 Steps To Achieve Publicity Success In Any Venture

This is the first in a 3 part series on the “3 Steps To Achieve Publicity Success In Any Venture” from Guest Blogger, RuthAnn Bowen, PR extraordinaire and Founder of PR firm The Bowen Agency Public Relations.  Come back tomorrow for part two!
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April 13, 2010   15 Comments

7 Cross Promotion Ideas To Boost Traffic and Sales

Promoting your online business almost always depends on others. When just starting out, family and friends get the ball rolling and once you have a few customers you depend on their word of mouth. Cross promotion uses word of mouth and partner visibility to boost your sales, credibility and brand. Keep Reading...

April 7, 2010   13 Comments

Social Media Study: Why We Friend Brands Online

Through all the talk about engagement, interaction & brand awareness, let there be no mistake…social media users “friend” brands on sites like Twitter or Facebook because they expect exclusive deals and offers.  Sure, there is that need for personal interaction from a brand to build loyal customers, and there is the quick response from customer service that maintains consumer satisfaction.  But, what are social media users really craving?  Money saving offers. Keep Reading...

November 9, 2009   16 Comments

Advertising and Sponsorship Opportunities for BlogWorld Expo in 2 Weeks!

So, it’s end of the month and Blogworld is only 2 weeks away!! I am still so excited about winning the weekend pass from John Chow and can hardly wait to get there!  But here’s the thing,  getting my ticket a little late in the game has put me a little behind in the whole process of finding sponsors to cover any other costs involved. Guess what that means… Keep Reading...

September 30, 2009   3 Comments

Advertising For Newbies: Banner Advertising In 5 Steps or Less

Advertising your business is a main ingredient to any marketing plan and one of the ways people will know you are actually IN business and DO exist.  We’ve talked a lot about social media marketing or word of mouth, which are both super important ways to advertise, but believe it or not..there are still people out there that don’t participate in social media and that’s a huge market you’re missing if your not advertising  to the general public. Keep Reading...

September 2, 2009   Comments Off