Is marketing to moms your target market? FACT: There are approximately 75 million moms in the US who influence 85% of all household purchases. In fact, moms spend approximately 2 trillion dollars each year. That’s enough right there to make you stop and realize just WHY brands are flocking to mom bloggers.
In an effort to keep improving the blog and making it more effective in helping you, I’d like to know what Market Like A Chick means to you. What do you come here for and what would you like to expect to see when you get here?
On this Marketing Mindset Monday, today’s post is about change. It’s about facing circumstances square in the eye and saying “I can handle this and I will expect success to meet me at every step”. I suppose every one of us has experienced unexpected shifts at what seems to be the most inopportune times. How will you handle them?
Women can talk all they want about each other, get our panties all in an uproar, and still vehemently defend our sisters should we find that anyone from the outside is not supporting our tribe. What does this mean to business?
I’m excited about this Women’s Virtual event that I’m telling everyone! Carrie Wilkerson (also known as The Barefoot Executive) has brought together 25 amazing women in business to RALLY for CHANGE!!
One of the best ways to promote your brand is to build links to your site and drive traffic to your blog is to guest post on other blogs. So, here is your chance to do that and to show your expertise in marketing to/for women!
So, why should a women find confidence in this new marketing trend? Because women, in general, love to build relationships and help others. Your blog allows you to be yourself, listen to your readers, nurture relationships and build rapport.
Using your blog as your hub is part of a smart and strategic social media marketing plan. I have found that Facebook offers the greatest linking capabilities so far.