Is marketing to moms your target market?  I don’t spend a lot of time talking about it, but I am a mother of four children…and a single mom at that. My goal has been to focus on marketing to all women, not those with children, but in the process I want to recognize the importance of identifying with mothers and what makes us buy a certain product or service. Keep Reading...

I have a question I have been wanting to ask you…yes, YOU.  How can I make Market Like A Chick more constructive for you? Keep Reading...

On this Marketing Mindset Monday, today’s post is about change.  It’s about facing circumstances square in the eye and saying “I can handle this and I will expect success to meet me at every step“.  I suppose every one of us has experienced unexpected shifts at what seems to be the most inopportune times.  How will you handle them? Keep Reading...

Yes, it’s true.  Women are notorious for sharing in a little behind the scenes gossip, launching a few catty remarks at each other, and even being a little devious at times.  Not that men aren’t…it’s just that chicks are better at it because we make it more interesting.  But, even when we are at the peak of our emotional trashing we have this weird bond.  Women can talk all they want about each other, get our panties all in an uproar, and still vehemently defend our sisters should we find that anyone from the outside is not supporting our tribe. Keep Reading...

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One of the best ways to promote your brand is to build links to your site and drive traffic to your blog is to guest post on other blogs.  So, here is your chance to do that and to show your expertise in marketing to/for women!

For the next few weeks my schedule is tight, to say the least, and the last thing I want to do is neglect providing quality (and fun) content for my readers.  So, I would like to feature some high quality posts from Market Like A Chick readers like yourself.

For each article published you’ll receive a byline with dofollow links back to your blog, Twitter, or website. [Read more →]

Do you cringe at the thought of trying to convince someone they should buy from you? Keep Reading...

Using your blog as your hub is part of a smart and strategic social media marketing plan. I have found that Facebook offers the greatest linking capabilities so far.  Not only can you link your blog in via the Notes Application, but I also use the Facebook Networked Blogs that gives added exposure.

I know there are female ‘tech geeks” out there, but I am not one of them!  It takes me a little longer to understand how to do these things than most so I’d like to make it easier for other women if at all possible.

I’ve tried to take the steps to add Notes and link your blog in simple language that my female powered brain needs to understand.  Hopefully, other women marketers will be able to understand how simple it is to link your blog to your Facebook profile using the Notes application from these easy steps: [Read more →]