I published a series on using social media to market your events a few weeks ago and it has stirred up a few questions.  One of them being the debate over whether Twitter should be used at live events. Keep Reading...

With so many Marketers in the mainstream social media world, how do you set yourself apart from the rest as the one people trust and buy from?   It has long been said that people do not buy products from salespeople, they buy YOU…the salesperson. Keep Reading...

How much do you love mutually beneficial arrangements?  Collaboration is a wonderful way to help yourself and your partner (in whatever form) create a larger following, build your brand awareness and draw from each other’s knowledge base. Keep Reading...

Let’s get down to real business sense in this post.  Why does anyone want to read a blog about marketing, social media, or branding?  Is it just to give us that warm fuzzy feeling to say we have done something useful with our business time? Keep Reading...

The series on event marketing with social media continues with a very cool post.  Cool because I have the input from some social media super-peeps! Keep Reading...

So, once you build your profile with your bio and spiffy Twitter background, how do you jump in?  One of the most often asked questions I hear from those just starting out in social media marketing is, “What do I talk about?”. Keep Reading...