It’s important to know what’s being said about women, how our gender is being reflected in society and business, and to have the ability to interpret and spread the news. Today’s Women To Watch post consists of my 5 online resources for women entrepreneurs that I’ve found helpful in keeping up to date on who’s who and what’s what in all things for women entrepreneurs, social media and business.
Over the last year I have learned a great deal from women in the field of marketing, social media, branding and enterpreneurship. While there are many female thought leaders in the marketing industry that I may have missed, this list contains the women that have made a difference in my life, my viewpoint, and continue to lead the way for women in business.
Is marketing to moms your target market? FACT: There are approximately 75 million moms in the US who influence 85% of all household purchases. In fact, moms spend approximately 2 trillion dollars each year. That’s enough right there to make you stop and realize just WHY brands are flocking to mom bloggers.
If you have been in social media or online marketing for any amount of time, chances are that you have heard people talking about “branding yourself” or “building your value”.
On this Marketing Mindset Monday, today’s post is about change. It’s about facing circumstances square in the eye and saying “I can handle this and I will expect success to meet me at every step”. I suppose every one of us has experienced unexpected shifts at what seems to be the most inopportune times. How will you handle them?
Do you have a startup dream? Starting your own business can be so overwhelming and confusing. Get some one on one time with a REAL Fairy Godmother at The Startup Princess Annual Conference, Touchpoint
Women can talk all they want about each other, get our panties all in an uproar, and still vehemently defend our sisters should we find that anyone from the outside is not supporting our tribe. What does this mean to business?
I’ve put together what I feel are 10 of the most popular posts (or ones that may have been missed) from the last few months of Market Like A Chick. You’ll find tips and feelings on Marketing, Social Media and Personal Branding. Take a few minutes to check some of these out…and please be sure to bookmark for later reference.