Through all the talk about engagement, interaction & brand awareness, let there be no mistake…social media users “friend” brands on sites like Twitter or Facebook because they expect exclusive deals and offers.
One of the hardest social media lessons to swallow is the importance of personal interaction within your community. There is no quick plugin to replace authenticity
Is marketing to moms your target market? FACT: There are approximately 75 million moms in the US who influence 85% of all household purchases. In fact, moms spend approximately 2 trillion dollars each year. That’s enough right there to make you stop and realize just WHY brands are flocking to mom bloggers.
I have learned a great lesson from my Blogworld experience that I thought I already knew, but now realize I haven’t done a very good job at. It’s that one simple word: ENGAGEMENT.
In Social Media the Return on Investment (ROI) is based largely on the influence you have upon your group of friends. If you’re just starting out in social media, you may not have much influence built up at all, because it all comes with trust.
Your blog is your business and you’re building a name or brand that people will associate with you whether you realize it or not. One way to help build your brand is to partner up with another brand that has already established themselves as known figure in a particular industry.
The ‘rules of engagement’ of social media are somewhat vague, but pretty simple to figure out if you just apply a little bit of common sense. Consider what an essentially normal relationship is and
Without argue, one of the most important steps you must take as an Internet marketer is to build your list of email subscribers. If you’re using Feedburner for your email subscribers you are missing out on a fortune and the opportunity to build your relationship with your subscribers!
If you have been in social media or online marketing for any amount of time, chances are that you have heard people talking about “branding yourself” or “building your value”.
How’s your list-building going? You hear about it all the time “You’ve got to have a list…” but there’s a big difference between having a list and having a profitable list.